बारिश
01 / 04 — RAIN
FRESH. DEWY. EARTHY.
भीगी सड़कें, खुली खिड़कियाँ,
और थोड़ी देर और ठहर जाना।
Wet roads, open windows,
and staying a little longer.
un · OK
Rare, and not quite fine.
The things worth remembering are usually both.
WEAR A FEELING
We bottle feelings you have already had.
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ज़िद
02 / 04 — PASSION
SPICY. FLORAL. RADIANT.
न आवाज़ ऊँची, न आँख झुकी —
बस बात नहीं मानी।
Voice never raised, eyes never lowered.
You just didn’t back down.
यादें
03 / 04 — MEMORIES
SWEET. WARM. FAMILIAR.
जो बीत गया,
वो अब भी महकता है।
What’s gone
still has a scent.
पहचान
04 / 04 — IDENTITY
DEEP. SPICED. SLOW.
भीड़ में भी कोई
बिना नाम लिए पहचान लेता है।
Even in a crowd,
someone knows you without asking your name.
More than one
Two feelings cost
less than two bottles.
Mix any scents you like — the saving is on the count, not the combination. Nothing to enter at checkout.
See the fourBuy more, pay less
- 1 bottle Rs. 899 —
- Any 2 Rs. 1,598 Save Rs. 200
- Any 3 Rs. 2,322 Save Rs. 375
- All 4 Rs. 2,996 Save Rs. 600
Mix any scents. The discount is applied automatically in the bag — there is no code to enter.
Memory over aspiration
Not a version of yourself
you haven’t met.
The ones you already have.
Every scent is named after a feeling that actually happened. In Hindi, because the feeling happened in Hindi. The English underneath is not a translation — it is the same thought, written twice.
How to wear it
Three sprays,
in the right places.
6–8 hours on skin, 10–12 on fabric. Where you put it matters more than how much you use.
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Four pillars
01
Memory over aspiration
Lived experience, never unlived fantasy. Every name is a feeling that happened.
02
Hindi as design
Devanagari is the hero graphic, not a subtitle. English is the small type.
03
Quiet object, loud wear
The bottle whispers in form and shouts in colour. Matte black, one accent, no ornament.
04
Made to be given
Every order ships gift-ready in a black cotton pouch — the default state of the object.
Made to be given
It already looks like a gift.
You only have to say something.
Every order ships gift-ready in a black cotton pouch — there is no separate wrapping to buy. Add a note at checkout and we print it on Kraft card, unbranded, tucked inside the pouch. Nothing on the outside gives away the price.
How gifting works